SMART SIGNAGE

Item

Title
SMART SIGNAGE
Description

Many accidents involved people being run over, because the zebra crossings can be poorly visible in the absence of daylight. Also, the risk is increased by adverse climatic factors such as rain or fog or the lack of attention of pedestrians. For this reason, smart pedestrian crossings have been designed with the aim of minimising accidents involving pedestrians on public roads.

Telefónica's solution consists of a smart system that definitively improves road safety, exponentially multiplying its efficacy through the reflective paint currently used, as converts passive horizontal signage into active signage.

A system of smart sensors detects, for example, pedestrians who are about to cross the zebra crossing; these sensors send a signal and the LED panels integrated into the asphalt automatically light up. These horizontal signaling LED panels are complemented by two vertical LED warning signs for vehicles that light up at the same time, thus achieving the desired visibility.

Some of the key aspects of this solution are:

  • Increased pedestrian safety.
  • Improved security for groups with less audiovisual capabilities.
  • Implementation of safe school routes.
  • Decrease in incidents involving minors who spontaneously run into pedestrian crossings.
  • Incentive to walk in the urban environment instead of using motorised vehicles for their greater sense of security.

Smart signage can be applied to pedestrian crossings, pavements, roads and motorways, roundabouts, cycle lanes, and other roads.

Creator
TELEFÓNICA
Creator Description
A telecommunications company based on a comprehensive range of services and on the quality of connectivity provided by the best fixed, mobile and broadband networks. It offers a different experience in line with the company's own values and the protection of customer interests.
Creator URL
www.iot.telefonica.com/es/