SMART RENTAL DESTINATION DASHBOARD

Item

Title
SMART RENTAL DESTINATION DASHBOARD
Description

Transparent has integrated the world's largest database of holiday rentals in an intuitive and easy-to-use tool. The service provides key information for tourism monitoring, strategic management decisions or promotional campaigns, covering the following key aspects in great detail and granularity:

  • The offer, distribution, type and progress.
  • Historical and future demand, including characteristics, occupancy rates, revenue.
  • Analysis of the origin of the travellers or reviews.
  • Competitive analysis.

The unique features of this solution are as follows:

  • The largest global coverage of the market in terms of property inventory, through the effective integration of no less than the four main service distribution channels: not just Airbnb and Vrbo, but also Booking.com and TripAdvisor.
  • Unique approach using partner data to assemble the largest independent and anonymous booking database globally (over 13 million bookings).
  • Unmatched level of granularity and flexibility in terms of geography (postcode), supply (individual property), and time (daily).
  • The database provides historical data, with relevant background information from the period prior to COVID-19 (2018), as well as future, with "on the book" data (up to 365 days in advance).
  • Unique and innovative metrics and KPIs, obtained through its own methodologies, with the aim of helping in strategic exercises, such as "average price per night paid by nationality".
  • The solution delivery formats are fully integrated into the solution, with interface platform, data files (raw and/or aggregated) and APIs all fully available in the same system.
  • The specifically chosen technology is an "open source" solution, which allows customisation of the solution for the client.
Creator
SEE TRANSPARENT
Creator Description

Transparent Intelligence is a market intelligence organisation for the tourism sector, specialising in real-time analysis of tourist-use housing (VUT) for destinations (reservations made, for example, on Airbnb, Booking.com, Tripadvisor or Homeaway/Vrbo).

Creator URL
seetransparent.com