UNBLOCK: THE SMART SIDE OF THE CITY
Item
- Title
- UNBLOCK: THE SMART SIDE OF THE CITY
- Description
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A platform specialising in digitalising destinations
A single app for the whole city. Versatile, simple and safe for residents and tourists. Users will enjoy a personalised tourist experience in any space, time and place. Tourists will be able to buy, pay, reserve and access any product, event and service at the destination.
The platform is open and accessible to any city/destination, space, business or tourist resource without any technological cost.
It logs all the actions carried out in the SuperApp, to identify user interests and behaviours and thus help in the decision-making of spaces and governance of smart tourist destinations.
Smart QR codes on any device and in any location
Through unBlock smart QR codes, each tourist has a different, personalised experience. Venues and businesses decide which content they wish to show to each type of profile.
The unBlock app is able to distinguish who is scanning it in order to offer them content in line with their interests. In other words, two people will receive different information from the same QR code.
Management for spaces and cities
unBlock integrates and digitises the user experience of any type of service in the city. Including mobility in public or private transport. It offers tourists a tool to enjoy a better personalised experience at the destination.
Qualified data platform
The integration of different data sources and the steady collection of data via the constant use of the SuperApp by tourists in the city results in highly qualified data that covers interactions, use of services, the target audience's interests and information about tourist flows, enabling the tourist destinations and spaces using unBlock can make better decisions.
- Creator
- UNBLOCK
- Creator Description
-
The first SuperApp and Smart Tourism Destination platform that connects the city, spaces, businesses and people.
With the technological support of Telefónica Tech and its Web3 technology, it allows users to create tokens and NFTs that return to tourists and citizens part of the value they generate for the city.
- Creator URL
- unblockthecity.com