DINAMIC URBAN COMMERCE (DUC) provides local and destination managers with a multi-service citizen card to facilitate the provision of hyper-personalised services that improve citizens' and tourists' experiences in their daily lives. They also supply a source of real-time data and relevant analyses to provide information for administration and planning, and for other agents within the urban ecosystem.
DUC is a cross-cutting platform that provides city management indicators, covering all sectors and stakeholders, business, services, associations, public administration and public services.
• A modular platform as per requirements
• Smart CRM with a single behaviour record
• Multi-channel digital communication system (apps, websites, etc.)
• Dashboards of indicators based on Big Data, consumption and interactions with the destination
• Modules on winning loyalty, customising attractions and personalising services
• Survey and citizen participation system
• Integration with other digital assets
Currently the most comprehensive tool for interacting with citizens and tourists, and developing indicators that improve and revitalise local economic activity. It covers everything from a system for collecting data on passes, citizen participation, bookings and service sales to the automation of actions based on behaviour.
DUC is a robust and profitable cloud-based platform that combines multiple digital tools and advanced functionalities in a single tool. It simplifies complexities and the cost of connecting citizens with the services, information providers and local stakeholders within the city.