STANDARDISED TOURISM INTELLIGENCE SYSTEM

Item

Title
STANDARDISED TOURISM INTELLIGENCE SYSTEM
Description
This system involves:

• Having a systematised monitoring and intelligence process
• Implementing the UNE 166006 standard
• Capturing information procedurally
• Analysing and understanding events in real time
• Facilitating interactions with visitors and the environment
• Supporting the decisions of destination managers
• Permitting improved tourist experience quality in Smart Destinations
• Organising the digital data layers at the destination
• Advancement in the structuring of a Smart Destination Office

• Phase prior to implementation of the technological platform
• Establishing an indicator dashboard
• Knowing trends and alerts that can be applied at the destination
• Establishing more dynamic, better targeted promotional strategies
• Having knowledge to develop different tourism products
• Monitoring the competition
• Compiling data on the city's internal objects: hotels, museums, tourist offices, etc.
• Establishing the destination semantics.
Address
03590, Altea (Alicante), Spain
Creator
INTELIGENCIA TURISTICA
Creator Description
Pioneering company specialised in the implementation of tourism intelligence and smart destinations.
Creator URL
www.inteligenciaturistica.com