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• WEB DEVELOPMENT
  Experts in web development, web design, user experience and usability for large and small companies. Their digital expertise is applied to goals and budgets to create a value proposition that helps destinations to achieve their objectives. Whether it's a website created from scratch, or the commercialisation of an existing website, they have solutions that can be tailored to every need.They have experience with both in-house projects and external projects, and have been running a leading tourism web platform since 2011. The company provides 360º solutions, and is able to cover the entire service flow.
• ACCESSIBILITY STUDY IN EXISTING BUILDINGS
  Study on the state of accessibility of existing buildings and their compliance with local, regional, national and international regulations.Report on corrective measures at two levels, maintenance and new investments.
• ACCESSIBILITY STUDY IN THE PROJECT PHASE
  A study is carried out on the accessibility situation in the project phase, in compliance with local, regional, national and international regulations.Report on corrective measures at two levels, maintenance and new investments.
• NADIA DTI
  Data is a key element in speeding up the transformation of cities as it improves decision-making. It also allows the status of a destination to be checked in real time, as well as making predictions and running simulations based on historic data. The Smart Destinations strategy is based on the acquisition and analysis of data that allows for intelligent decision- making based on an action plan defined by a complex set of indicators. The information needed often either doesn't exist, is incomplete, or depends on lots of different departments, and there is no system or method to gather and store the data. Smart Destination management goes through three stages:• Diagnosis• Implementation• Follow-upNADIA DTI is a tool aimed at the managers of Smart Destinations; a central point for the collection of all the information needed to develop indicators by gathering and analysing the data acquired. NADIA DTI follows UNE 178501 standard, guaranteeing proper destination management. NADIA DTI provides destinations with a monitoring tool that also allows initial diagnoses to be performed, and the important indicators to be focused on. It is a multi- user solution that allows goals and targets to be set. The destination's management team can thus divide up the monitoring and supervision tasks for each indicator. Its powerful dashboard, divided into categories, uses a traffic light system to indicate how close each goal is to being met. Moreover, thanks to its powerful graphics system, users can see how indicators evolve over time, or check real-time information about their status. The tool allows different Smart Destinations to be compared, objectives and targets to be set and the correct strategy to be established.
• ADQUIVER THE DEFINITIVE SELLING REVOLUTION
  The company develops proprietary strategies and technologies within the digital advertising ecosystem. These cover the full data life cycle: data management through Big Data architecture and engineering developed to respond in real time; advanced analysis that goes beyond Business Intelligence; and data activation through artificial intelligence.All of this allows companies to be less dependent on intermediaries for commercial distribution, learning about and winning customers throughout the customer journey and taking users from ignorance to loyalty. It combines all the exterior digital channels (advertising ecosystem, web analysis, etc.) and internal customer information systems (CRM, PMS, ERP, etc.) into one ecosystem.Data-Driven MarketingIts mission is to exponentially boost the performance of its customers' digital marketing campaigns, including direct sales through digital channels, qualified leads or target audiences in branding campaigns. It accomplishes this aim with its own data-driven strategies and technologies.Data-Driven TechnologyIt develops strategic solutions based on Big Data, advanced analytics, and artificial intelligence specifically designed for the MadTech ecosystem. Its solutions cover the full data life cycle.Data-Driven IntelligenceAdvanced Analytics through Business Intelligence to ensure companies extract maximum value from data so they can act and make decisions in real-time as well as anticipate market needs. It provides its customers with analysis, comprehension and deep insight discovery tools.
• PROJECT ACCESSCITY
  ACCESSCITY is a technological tool used to identify and categorise cities' accessibility status via a mobile app. Sections of the city are mapped by a person with functional diversity appointed by the company, who identifies issues and flags them up on the app in accordance with certain rules.The app has two types of profile:1. Technical profile: • Technicians from Adecual itself • People with reduced mobility • Mapping of all the streets via the app • Based on a set of rules and regulations • Categorises each issue by group and corresponding sub-group2. User profile: • Citizens of or visitors to the area mapped • Issues can be added • Issues can be deleted • Users can plan routes before leaving the house.Once verified by a technician, issues are added to the map and categorised in accordance with the rules.The tool features an in-built CMS which assigns profiles to towns, as well as the specific rules of the autonomous region the town is in.Once information has been obtained from the map, Accesscity analyses it using this CMS followed by a dump to an artificial intelligence programme which:• Creates dynamic visual reports using the information taken from the map.• Develops indicators for this information.This tool can be an excellent way to invest in a high quality tourism that is accessible, and also available to everybody, as it allows the status of the town to be checked to see whether it breaks the accessibility chain in routes to tourist destinations of interest.
• INCLUSIVE TOURISM CHATBOT
  SayOBO is an innovative solution based on an inclusive chatbot development platform created by SemanticBots, a company specialised in conversational platforms for companies and public administrations. It also applies its knowledge of artificial intelligence and Big Data to deliver valuable information to organisations in order to help them to optimise their products, services and resources.SayOBO's technology has been implemented in a line of inclusive chatbots designed specifically for tourism. Smart destinations and municipalities are incorporating new technologies that improve the visitor experience in their destinations. Apart from this, many of the destinations advocate for these technologies and advances to be made taking into account all tourists, including those with disabilities and senior citizens.Characteristics:• Digitally updatable and inclusive knowledge base• Content and queries accessible from multiple platforms: PC, mobile, tablet, etc.• Easily integrated with other software• Customisable according to the needs of destinations or tourists• Platform easily managed by tourist destinations• Option to include multiple languages for inclusive chatbot responses• Access to data and information of value to the tourist destinations• Real-time monitoring of tourists' needs and interests
• SEEKETING WEOPTIMIZE MASS PROXIMITY MARKETING WITHOUT AN APP
  Nowadays, digital channels are having a powerful impact on user behaviour, and it is therefore essential to learn about this behaviour and use these channels as a marketing tool in physical spaces as well as online.On a technological level, the differentiating value of Seeketing WeOptimize technology is based on an integrated identification of customers through both of these channels, physical and online, person to person; in other words, the unified digitalisation of each person:• The information generated about customer behaviour on online channels (websites, social networks, apps) has, until now, been disconnected from their offline behaviour (visits to parts of the destination, surveys, footfall, market studies, etc.). Seeketing's solution breaches this gap in metrics by unifying the physical channel with the website and app, providing a unique online-offline customer profile that allows them not just to learn about, but also how to act on their full online-offline visit-purchase cycle.• All online marketing and communication actions are increasingly being used as they have proven to be very cheap and effective in attracting visitors/tourists: web, display, social networks, etc. But until now, complete traceability, from the impact of the visit to the online channel to the visit itself, was not possible; all that could be done was to measure effectiveness in terms of leading them to online pages.WeOptimize allows a text message/WhatsApp/email channel to be opened, sending proximity messages to millions of residents and tourists who register without the need to install an app, although they can also integrate it with the use of push messages in apps, websites or screens in the municipality.It also automatically analyses the impact of a destination's communication campaigns, and provides tools to communicate with the customer in situ, providing them with the offers that are best adapted to their needs at the opportune moment and at the point of sale.
• SEEKETING CAPACITY. CAPACITY CONTROL FOR BEACHES, SQUARES, STREETS AND EVENTS, PLUS COVID TRACING
  Seeketing offers a real-time capacity control system based on Seeketing plug and play nodes, applicable to any open or closed, outdoor or indoor area. No limitations on installation, operation or camera costs. It meets all the Red.es requirements for tenders, and features a camera and optical element for self-calibration.Programmable alerts can be received, for example, when the programmed capacity is exceeded in any area (square, beach, park, etc.). They can optionally be displayed on screens at the entrance to the area/premises so that the public can have the peace of mind of knowing the safety conditions. It can also be integrated with web, app, messaging, and other options. Managers have a real-time web dashboard that updates capacity data every one or five minutes. The space can be divided into multiple zones or have a single dashboard with all areas/buildings/shops, and their capacity monitored for each zone. This information is also available through API- Webservices-FullRest.The system makes it possible to know whether the mobility of the general population, including those affected by Covid-19, is being correctly controlled (an analysis of more than 80% of the population). It enables unsuitable levels of crowding to be avoided in restricted areas in real time, and checks compliance with lockdowns. It allows the patient to be monitored (with their authorisation) via the points of interest where the Seeketing Nodes are installed, and to check possible contacts they may have had in large, overcrowded public spaces (such as metros, buses, commercial squares, etc.).This system is legal and compatible with the GDPR, unlike the Wi-Fi trackers that are being removed from all public spaces in Europe. It enables integration with medical recommendation systems (apps) and semi-automated medical tracking, helping stop the spread of the pandemic.
• INFOPANEL AR
  Thanks to augmented reality technology, the company has developed an innovative product: InfoPanel AR. This consists of turning a conventional physical information panel into a digital one with interactive, attractive content and a clear audiovisual and innovative focus.Cultural heritage spaces feature informative panels to teach visitors about heritage. This panel turns them into signs, and when these are scanned with a smartphone or tablet, the augmented reality content appears. This might be a character (with a hologram-style or more realistic-looking appearance) or another item (a 3D model, a 3D object, etc.) which provides information in a novel way.
• VIRTUALISATION: 3D MODELLING AND PRINTING
  Thanks to its wide experience, the Puntodis team is able to develop strategic plans adapted to the needs of any destination in order to create a fully accessible environment, as well as helping to subsequently implement it.Virtualisation involves transforming something real into a digital item through 3D modelling. It can display architecture at high levels of detail, which makes it look good and very attractive to visitors. They may consider a virtual tour of the monument itself with a 360º perspective.These files can be added to different web environments through digital 3D galleries.Through the use of the most advanced technology, they are able to create a resistant prototype that can safely be touched and which comes on fully customised accessible media.Moreover, it can be combined with other services, such as Map's Voice or Museum's Voice, to provide all the information in a range of attractive alternative formats.
• TUR4ALL – ACCESSIBLE TOURISM FOR ALL
  TUR4all, "Accessible tourism for all", is a collaborative platform created by PREDIF with the support of the Spanish Secretary of State for Tourism (R&D&I entrepreneur project) and Fundación Vodafone España. Its aim is to provide precise, accurate information on the accessibility of destinations' tourism resources, such as hotels, restaurants, museums, monuments, natural spaces, beaches, accessible transport, destinations and experiences, and more.It is available in 11 languages (Spanish, Catalan, Valencian, Galician, Basque, Portuguese, English, French, German, Italian and Mandarin Chinese) and its purpose is to provide people with accessibility needs with a greater degree of confidence in planning their holiday. In addition, it acts as a promotional channel for establishments and accessible tourist destinations.In terms of international development, it has been rolled out in Portugal and Germany through agreements made with Accessible Portugal and the German Tourist Office. The company is now working towards internationalisation in several countries around the world, such as Peru, Colombia, Argentina and India, where resources can already be accessed thanks to collaborations.On this platform, both users and experts can evaluate, rate and add comments on the accessibility of tourist establishments.Moreover, on the complementary Plan Your Journey website, TUR4all provides practical, useful information for planning a trip to different destinations, especially for people with accessibility needs.TUR4all is a reliable, accurate source of information about accessibility in destinations for the almost 200,000 users who visit every year.
• SMART DATA PLATFORM
  The solution offered is the creation of geoportals that connect visitors to the smart destination by providing real- time information. The goal of this solution is to transform data, obtained through technology platforms, into knowledge, to help decision-making in smart destinations.One example is a platform based on the development of a geoportal to monitor and view capacities in tourist spaces, which keeps visitors safe and provides them with information while at the same time providing smart data to the destination.The focus is on improving the visitor experience through access to tourist information that offers security and confidence in the tourism space to be visited. This information is displayed through a geoportal using a map as a communication tool between the connected tourist and the destination.The technology used is through a website that can be viewed correctly on mobile devices, since it is necessary to use the technology in a differentiated way given that the use of a website or a mobile phone may differ depending on the travel phase of the tourist:• In the inspiration and booking phase, the tourist predominantly browses on websites, so the website will focus on offering a general overview of the tourist destination where they can search for information about the area they want to visit.• In the experience phase, the tourist uses their mobile phone, so the GPS will pick up on the area they're in and they will receive information about the tourist spaces nearest to where they are. The web technology will adapt to the mobile to enhance their experience and make sure that it’s very simple and practical to use.• In the post-trip phase the tourist will be able to use both tools (website and app) to identify where they have been, sharing it on their social networks and looking for other similar places that offer them the same confidence and security.
• DIGITAL TOURISM TREASURE HUNT
  The general objective is to design and implement a digital tourism treasure hunt based on a destination's tourism resources through an itinerary for visitors.The specific aims are as follows:• Create a treasure hunt-style itinerary that encourages tourists and visitors to move between all the different resources• Create a theme and storyline based on the resources and the history of the destination which will serve as the basis for the itinerary• Represent the cultural, natural and ethnographic heritage of the destination• Boost traffic to the destination's tourism website• Encourage family tourismThe digital tourism treasure hunt provides support to the destination while energetically promoting its tourism resources and making them more well-known. All of this is achieved through geolocation (using online maps) and gamification techniques (web and mobile phone pages), combining actions in the physical environment (QR codes) and the digital world (digital games) as players have to physically move through the destination exploring its tourist resources.The benefits include brand impact, tourist promotion, increased average spending, a new promotion channel, data analysis and tourist mobility.The project consists of four stages:• An initial, pre-planning stage which involves the general digital tourist treasure hunt proposal, the involvement of the municipalities and/or the destination's resources and the design of the mechanics of the game.• A development stage in which the content and designs needed to create the flow of the game are developed, and a digital environment is created to be subsequently tested and validated.• A launch phase in which all the resources are integrated and the QR codes are created and placed in the different municipalities.• A final phase to measure the results, identifying the number of visits made to each municipality and/or destination resource.
• INTEGRATED TOURISM EXPERIENCES
  Connected tourists are at the heart of any action, and act like a node in an open system, receiving information about the destination and generating data for the destination, which then becomes more intelligent. The integrated tourism experience, in this multi-channel manner, is generated through four stages:1. Information: the main tourism resources to be shared are identified, key information is created about them in a range of formats (text, photos, videos, audio and 3D) and a narrative (storytelling) is developed linking them together.2. Geolocation: these resources are identified in the destination through online maps, organised in layers of themed information.3. Integration: the information is developed and integrated in its different formats - text (explanatory texts about the resources and the general narrative), photos (recent and old), illustrations and video images (promotional videos), audio guides (narrations of the texts), 3D models (digital recreations), virtual reality (360º photos), augmented reality, educational guides, mobile apps, websites, digital games, leaflets, signs, informative panels and QR codes.4. Datification: the tools needed to measure the consumption of information in different formats are created.These actions are always performed with sustainability in mind: all designs are created taking the economic development of local businesses into account in an environmentally friendly and socially equitable manner.This integrated tourist experience proposal offers global (the entire destination) or partial (tourist routes and/or resources) tourism development, with the aim of attracting visitors and tourists to learn more and plan their visit in their own way. The business concept is based on a work and service model.
• OK LOCATED
  The company aims to assist cities with digitalisation through a model of public-private collaboration, integrating the different players that live side by side from the perspective of a Smart Destination or City: residents, businesses, companies and city councils.Using Bluetooth digital signage, they have created an ambitious smart platform which is compatible anywhere in the world. This means that a change of apps for every change of location is unnecessary, and there are no issues related to mobile or GPS signals indoors.The objective is to reactivate the destination and revitalise tourism, events and commerce through digital signage. The technological platform, based on Bluetooth technology, features interactive information services needed by tourist or local resident users, such as:• Tourist information, beaches, monuments and culture• Promotion of local commerce, products and services• Information on cultural and leisure events in the city• Information on wine tourism and gastronomy• Information on routes, hiking paths, mountains and beaches.It includes several languages and works through Bluetooth technology and users' smartphones.It has a positive impact, reactivating and promoting tourism in the city and local trade through technology, boosting the economy and employment, and promoting tourist autonomy and consumption.It is quick, simple and cost-effective to implement. Currently, over 100 municipalities and more than 1,200 points of tourist interest in Spain have been digitalised and expansion in Latin America is now underway.It complies with the SDGs: economic growth, sustainable cities and responsible consumption. Solutions for EU, EDUSI, GDR, FEDER and Next Generation projects.The company won first prize for best technological initiative in Spain for boosting retail commerce in a rural environment awarded by the Ministry of Industry, Trade and Tourism, FEMP and Correos Labs, for introducing solutions for the development of economic and rural tourism while at the same time helping to meet several of the SDGs.
• MEASURING CO
  Monitoring of CO2 levels in classrooms and buildings. A warning is generated if established ranges, such as for the risk of Covid-19 infection, are exceeded.Sensors send data via a LoRaWAN network, using the building's network or by deploying its own network. This saves installation and maintenance costs as the battery can last up to five years (depending on usage and environmental conditions).It also provides information about other atmospheric parameters, such as temperature and relative humidity.
• CONSULTANCY FIRM SPECIALISING IN DATA VISUALISATION THROUGH GIS TECHNOLOGIES
  • Data visualisation: work focused on visualisations of all sorts of data, especially that relating to geographical information• GIS development: app and website development using WebGIS technology to represent and analyse totally personalised information, avoiding the use of SaaS (Software as a Service)• Cartography graphic design: personalised cartography designs for all kinds of editorial and audiovisual projects• Signalling and musealisation: development of signalling and musealisation projects, enhancing information through the use of cartography• GIS technical consultancy: consultancy for customers on geographic information systems and other geographical elements needed for their projects. Data processing and geographical analyses.
• NEELO
  NEELO is a Tourism Intelligence system that operates through a multi-platform voicebot with access to price data information, hotel occupancy, transport, movement of people and the leisure and events calendar of a destination.NEELO is able to upload, process and analyse that information to transform it into knowledge relevant to the destination and all agents linked to its management. The capabilities of the latest generation of NEELO make it possible to hold completely open, real-time conversations that are not all linked to flows: • Integration of multi-platform chat with WhatsApp, Telegram, Twitter, Facebook Messenger, plug-ins, websites, etc.• Voice communication in five languages and text communication in over 100 languages. Back-office integration of Smart Tourism System• Ad-hoc work flow personalisation and robotic process automation• Artificial Intelligence System with cutting-edge cognitive capabilities, able to extract trends and discourse through conversations with the system
• TOURISM STANDARDISATION AND CERTIFICATION. IMPLEMENTATION OF THE Q MARK AND ASSESSMENT OF THE UNE 166006:2018 STANDARD
  Implementation of tourist standards, and advice about and monitoring of the roll-out of certifications.Advice and implementation of Calidad Turística's Q Mark.Advice and implementation of the UNE 166006:2018 standard (R&D&I management: monitoring and intelligence system).
• MASTER PLAN FOR THE CREATION OF A SMART DESTINATION
  • Smart Destination self-assessment and support. This involves: ▪ Having a roadmap for transformation into a Smart Destination ▪ Monitoring the self-assessment ▪ Progressing in drafting the Master Plan for the Creation of a Smart Destination ▪ Incorporating analysis of governance, sustainability, accessibility, innovation and technologies in the municipality in order to turn it into a Smart Destination ▪ Incorporating health and safety in the analysis• Definition and drafting of the Master Plan for the Creation of a Smart Destination. This involves: ▪ Defining the Smart Destination strategy in the new governance, in accordance with the five key areas ▪ Focusing the scope of the Smart Destination, both territorially and in the tourism products and markets to which it is directed ▪ Obtaining a guide for Smart Destination managers ▪ Incorporating all the existing plans to align them with the five key areas ▪ Establishing technological itineraries that help advance the Smart Destination ▪ Redefining the Master Plans for the Creation of Smart Destinations to become a safer Smart Destination• Operation of the management body. This involves: ▪ Defining the Smart Destination management body ▪ Establishing the framework of the Smart Destination Management Body• Technological plan: analysis, implementation and strategy. This involves: ▪ Integrating the technology strategy with the Smart Destination strategy ▪ Defining technology monitoring support ▪ Assessing the technological position of the destination ▪ Actions to include in the Master Plan for the Creation of a Smart Destination
• INFOTOURIST-NET
  INFOTOURIST-NET is a SaaS or OnPremise solution, designed for national tourist organisations that have a network of customer service offices.• It is a platform that collects and analyses information requests, sources and surveys from a network of offices• It shares information among the network to be provided digitally to visitors• It includes a digital customer service module to send information directly to visitors' smartphones• Real-time graphs and statistics in ExcelThe modules incorporated into this solution are:• Visitor registration• Survey management system• Event management by network members • Document and brochure management among network members • Tourism informer interface for providing information digitally• Administration of network users and members• Global and partial statistics on queries dealt with and surveys provided at the network offices• On-demand modules
• SAFE TOURISM CERTIFIED
  Safe Tourism Certified is a cross-cutting tourism stamp (covering 22 subsectors) that has the objective of generating confidence among national and international tourism customers and operators. The stamp, to which companies, for which organisations and tourist resources can apply, is one that guarantees and certifies the implementation of the Health Risk Prevention System against Covid-19, and it is granted after having passed an audit carried out by independent companies.
• VIEWTRAVEL
  Viewtravel is a software package for promoting destinations, managing travel proposals and creating travel itineraries.It is a platform for travel agencies, DMCs, tour operators, tourist offices, destinations, etc. They can present trips, promote destinations and send digital quotations and itineraries in a personalised and inspiring way, transmitting emotions and experiences to customers.Viewtravel covers the three phases of a trip: inspiration, sale and itinerary - the inspiration to promote any destination, taking advantage of all its video, photo and text content and activities; sale, in terms of managing quotations, and itinerary, by sharing with customers all the activities on offer at the destination, together with geolocation maps and much more.Access to the most comprehensive travel content and database:• 32,000 official videos of more than 5000 destinations, including 360º virtual reality videos• 500,000 photos of hotels, destinations, cruises and descriptive information of the hotel• 5000 destinations with their descriptive information, of which more than 500 destinations are in Spain• 425 cruises with descriptive information about the ships• 60,000 activities with descriptive information• 1,200,000 restaurants with detailed information
• DESIGN AND DEVELOPMENT OF TOURISM PRODUCTS (AND TOURIST PRODUCT CLUBS)
  The high levels of competition within the tourism industry, and the need to generate coordinated promotion and marketing structures that can provide more effective access to the tourism market, have made it necessary to seek new formulas based on quality control, that adjusts to visitors' tourism needs, and above all to anything related to the development of "tourism products". In this regard, a tourism product club allows the tourist destination to be positioned with a specific quality brand.A tourist product club is a management and planning tool, through which a group of companies and entities agree, as part of a public-private collaborative framework, to work together in an organised manner to develop new tourism products for a specific market segment, as well as increasing the value of existing products.It is a mechanism to develop, value, commercialise and promote the different tourist activities and attractions that exist in the destination, as well as a tool for cooperation between different public and private institutions in order to better make use of tourist activities, and generate wealth and employment.Participation in the club by different entities or companies is voluntary, and is the result of the shared need to establish new opportunities for the sector that boost the creation of jobs, new company activities and tourist spending. The main objective is to create more complex, better developed products that are competitive with regard to a specific type of tourism, based on a structure and level of organisation that guarantees their compliance with pre-established standards, facilitating their promotion and commercialisation within the tourism market.