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• SMART DESTINATION MANAGEMENT TRAINING AND TOURISM SUSTAINABILITY PLANS. IMPLEMENTATION OF THE 2030 AGENDA, CSR AND SDGS IN THE TOURISM SECTOR
  Development of training programmes:• Smart Destination Management• Tourism Sustainability Plans• The use of SDGs in the tourism sector.Consultancy in introduction and implementation:• Calendar of events for 2030• SDGs in the tourism sector• Implementation of Corporate Social Responsibility Plans in tourist destinations.
• OUTDOOR DIGITAL TOTEMS TO SUPPORT TOURIST OFFICES
  Large screens and totem displays in public streets that complement tourist offices. When the destination's tourist office isn't in a good location, or impact points are needed on the outside, they can pick other, busier spots like squares or avenues to display their publicity. Municipal permission is needed to carry out public works, especially in the case of large LED displays, which are usually installed on roundabouts. There are many options available:1. Wall-mounted screens between 18.5" and 32". These don't involve public works; they are wall-mounted in tourist offices, town halls and museums, and allow information to be easily shared as they run off interior cables. They also feature USB mobile charging points for tourists2. Outdoor digital totems between 32" and 55". These are either on supports, as they cannot be attached to a wall, or run from ceiling to the floor. They are large interactive screens to reach out to travellers away from the tourist office and thus cover more tourist spots within the destination.3. Monopole LED screens. Large screens, an average of 3 m tall, designed for digital posters.What information can be displayed on digital totems? They allow tourist attractions to be segmented by traveller type. • Cultural heritage, museums, monuments• Green routes, parks, outdoor activities• Leisure and shopping. Local gastronomy, craftwork, experiences• Attractions and events• Millennial. The most Instagrammable spots, nightlifeHow long will they be in the destination? Make it easy for the tourist to access the most important places to visit in line with the length of their stay and mobility in kilometres. • Routes for one, two or three days• A route around the historic centre• A route through lesser-know sites• A route around local leisure facilities ▪ Selfie spots and map and info downloads to obtain their dataMaintenance and turn-key installation services are included.
• INFORMATION THROUGH THE IURBAN TOURIST PLATFORM
  Getting to know tourists can win their loyalty. This is the goal of the iUrban platform, which allows all interactions with tourists before, during and after their visit to be registered and personalised through a content manager that documents their requests and interactions.Before: • Registering of interests and sending tourist information adapted to the tourist’s interests:• Geolocated information• Cultural heritage, museums, monuments• Green routes, parks, outdoor activities• Leisure and shopping. Local gastronomy, craftwork, experiences• Attractions and events• Millennial. The most Instagrammable spots, nightlife• Administrative procedures• Tourist routes: ▪ Routes for one, two or three days ▪ A route around the historic centre ▪ A route through lesser-know sites ▪ A route around local leisure facilitiesDuring: Adapting their experience in the destination and registering it in the same manner. Here the use of visual media can be used to impact tourists and win even more loyalty through more immersive experiences:The same content published on different media under centralised management:• Website• Digital totems• QR codes• Monitoring of the whole activity• Usage statisticsMonitoring interactions. It provides a multi-channel solution that covers the full customer journey, making it easier to produce statistics and reports on everything that impacts the tourist and the main KPIs of interest, supporting decision-making about tourist attractions:• The most visited content, overall and by language• The total and per user number of interactions with the destination• Points of interest, routes, agendas and events, types of commerce, etc.• The number of guide and map downloads• Satisfaction surveys: especially relevant if the user has had a bad experience and provided their contact details, as it provides an opportunity to apologise and ask questions in order to win their loyalty• The tourist resources consulted: allows monitoring of whether or not tourists used the different QR codes at the points of interest they visited
• WATERSENS
  Technology for efficient irrigation automation in parks and gardens that can be combined with other devices with LoRaWAN connectivity, such as soil moisture sensors, weather stations, flow meters, etc.Watersens is able to manage up to four latch valves powered directly by the device. It has a guaranteed useful life of 10 years and dramatically reduces installation and maintenance costs in the city dedicated to irrigation management.
• SMART OFFICE DTI
  Smart Office DTI is a space for sharing and viewing the data needed to complete the process of transformation into a Smart Destination.New tourist platforms, a multitude of sensors, apps, new technologies and information sources, content managers, dynamic websites.etc., this massive volume of data requires an integration zone where it can be analysed and validated by the different municipal departments involved in Smart Destination planning.During the pandemic, Smart Office DTI Safe+ has demonstrated that it improves safety in destinations, and optimises fund-raising, especially for the Next Generation Recovery, Transformation and Resilience Plan.The Smart Office DTI Green model includes a sustainability observatory that incorporates social and environmental indicators. This model is very useful for municipalities investing in sustainability and in the SDGs, and in achieving more carbon neutral tourism activity in line with the 2030 Agenda.Characteristics:• Implementing by modules• Fostering the participation of public and private agents and responding to their needs• Establishing and adapting indicator dashboards in accordance with the UNE 178502 standard• Making successful decisions based on evidence from information• Attracting grants and funding• Having an environmental and socio-economic observatory
• STANDARDISED INTEGRATED MANAGEMENT SYSTEM FOR SMART DESTINATIONS
  This system involves:• Accompaniment in any of the Smart Destination phases• Application of the methodology and self-diagnosis action plan created by the national Smart Destinations Network• Implementation of the standard UNE 178501 Smart Tourism Destination Integrated Management System• Having a Smart Destination management and monitoring software tool - CICLOPS DTI• Integrating all areas of the destination related to tourism• Aligning the digital transformation layers of the destination, the companies and their tourism intelligence
• TECHNICAL ASSISTANCE FOR DEVELOPING A TOURIST DESTINATION SUSTAINABILITY PLAN
  The strategic purpose of the call for proposals for destination tourism sustainability plans is to enable and promote the recovery, modernisation, reactivation and revitalisation of the tourist destination, with a view to creating a more responsible and sustainable model that facilitates development and focusing efforts on achieving an intelligent, sustainable and safe tourist destination.Inteligencia Turística provides technical assistance throughout the process of participation in the Ministry of Industry, Trade and Tourism’s call for proposals for Tourist Destination Sustainability Plans.
• INFOTOURIST OFFICE
  A comprehensive management tool designed for tourism departments that features a series of applications and tools which allow information to be shared among the users who have access, and distributed to the different associated media. It collects statistical data from these, and performs digital marketing actions, as well as enabling storage and stock management, and recording visitor data and feedback. All this is controlled from a single platform.The new tool that INFOTOOLS has created is revolutionary in terms of customer service for tourist offices. With INFOTOOLS, customer service agents have the opportunity to provide digital customer service and information (leaflets, tourist attractions, routes, surveys, an interactive map, tourism activity companies, etc.) to tourists' smartphones via an email, text message, WhatsApp message or QR code. They can also register visitors' places of origin and information requests, as well as further data.INFOTOOLS is also a tool to decentralise tourism customer service. Any company, organisation or professional within the tourism industry can use this tool to share information about the destination, with the distinctive feature that this information will always be provided by the destination's managers. The most significant tools and modules are:• Content and database manager• CMS platform• Survey system• Stock and storage manager• Visitor registration• Statistics system• Opinometer• TV channel• Management of routes and places of interest• I-turno or queue management• Management of information points• Advanced support system and decentralisation of tourist offices• User administration• Integration of API and API for integration with external and Smart Destination platforms• Infotools: support tools and supply of digital information.
• SUSTAINABLE DEVELOPMENT PROFILE (SDG)
  This project promotes the contribution of local and regional agendas, especially those linked to tourist destinations, to the 2030 Agenda, pursuing the Sustainable Development Goals (SDGs).It promotes adaptation to two of the current cornerstones of competitiveness: sustainability and innovation. This is in line with the commitment to comply with the SDGs, which in a time like the present, require a firm commitment to safety, in a broad sense, as well as to sustainability.The aim of the project is to provide a technical assistance service for the diagnostic analysis of plans and projects, within the framework of compliance with the SDGs, and with the following objectives:Identify how the actions, plans and programmes in place within the tourist destination contribute towards achieving the SDGs. Contribute towards public bodies implementing and complying with the 2030 Agenda.
• IMPLEMENTATION OF MANAGEMENT SYSTEMS (QUALITY, ENVIRONMENT, OCCUPATIONAL RISK PREVENTION)
  With the objective of supporting the development of high- quality tourist attractions, Innovaris provides services to support continuous improvement, based on the implementation of ISO/UNE tools and management systems, specific regulations and its own standards.The company works within the following specific areas:• Quality: integrating ISO 9001 quality management systems and the EFQM management excellence model• Environment: including the environmental management system under standard ISO 14001 and the EMAS environmental excellence model• Health and safety: integrating labour health and safety systems based on ISO 45001• Information security: based on the ISO 27001 information security system• Innovation: supporting both destinations and companies in implementing the UNE 166002 R&D&I management system• Social responsibility: including the ISO 26000 social responsibility guideOther standards:• ISO 21401: sustainability in tourist establishments• UNE-EN 13816: public transport quality• UNE 175001: small business quality• GDPR: compliance with the General Data Protection Regulation• ENS: the national security framework• Inspection point programmes• Covid-19 safety certification for establishments
• ANALYSING TOURIST DEMAND THROUGH BIG DATA
  Through information based on the study of statistics and with the potential of Big Data, which will be provided by external suppliers as input, it is possible to gather data that, once processed and anonymised, provides information that is highly relevant for the sector. The following specific aspects are worked on:• Heat maps: visualisation and analysis of people by specific areas and time slots. This information can be captured on a map of the location• Presence and mobility: analysing the presence and flows of movement towards, from and within the destination, determining visitors' geographical origin and nearby departure point• Segmentation into profiles: taking mass, representative samples that allow segmentation into diverse socio- demographic profiles (origin, age, gender, etc.), whose data is irreversibly anonymised in strict compliance with data protection regulations (GDPR)• Functionality: establishing and defining relevant indicators that can be analysed. Definition of the municipality's geographical grid, and its divisions by areas or districts. Definition of the study period and sample to be analysed.
• INTERACTIVE VIRTUAL TOURIST OFFICE
  Thanks to its expertise in the tourism sector and Real Web development, Ideanto Comunicación has created a product that will add value to destinations, provide a mass of data, and impress visitors.The Virtual Tourist Office provides a 3D environment, integrates chatbots that work with the information contained on the Internet and thanks to this, provides metrics, additional data and leads resulting from conversations with travellers.The Virtual Tourist Office is marketed directly to destinations (municipalities, cities, regions, etc.), the content being tailored to each one.
• HI POINT, HEALTH INNOVATION POINT
  Hi Point is a modular structure that can be adapted to any public or private environment. The main objective is to raise awareness of the public health guidelines specific to each environment.The following elements are integrated into Hi Point: • Digital, interactive touch screen: provides information on the prevention of general health problems and action protocols to follow in the event of an emergency. It also has the only skin phototype detection software for each user and generates a personalised report identifying the risk factors for their health: recommendation of the minimum sun protection factor to use, maximum sun exposure times, ultraviolet radiation and basic protection tips.• Sunmaphore: measures ultraviolet radiation levels, alerting the population by using a code based on five colours (green, yellow, orange, red and violet) determined by the World Health Organization (WHO). The indices are expressed with values ranging from 1 to 11.• Semi-automatic external defibrillator: a portable device that diagnoses and treats cardio-respiratory arrest, restoring the usual heart rhythm through direct current pulses when the heart is fibrillating• Emergency 112 button: Automatic call and communications intercom connected to the service and 112 emergency response protocol of the Balearic Islands.• Shade area, breastfeeding area, rest area• Charging area: for mobile devices, plus an area for charging electric wheelchairs.
• DESTINATION MANAGEMENT TOOLS
  GVAM is an expert partner in the implementation of bespoke technological solutions for tourist destinations and a leading company in the production of destination applications, with more than 100 apps/PWA produced, thousands of heritage resources digitalised and more than two million unique users a year.GVAM solutions provide destinations with reliable tools for addressing the reinvention of the tourist model and the challenges that this presents, making the most of the opportunities available:• Prioritise the protection of cultural heritage and natural resources• Make energy efficiency and green transportation more widespread• Standardise the digital transition by providing data, customisation, digital marketing and AI tools• Make the destination more competitive, digital and accessible and boost short consumption cyclesThe destination management tools developed by GVAM use technology and digitalisation for facilities management.This includes the digitalised tourist office assistants that provide paperless route planners on tablet-like devices through a drag-and-drop interface of destination activities, show the suggested result in the form of a list or editable interactive map, as per the parameters indicated for the visitor and their profile. Visitors can also save these itineraries to their own devices.Classic group radio guides can also be digitalised via the destination's app, which functions between users as a digital radio guide transmitter-receiver, not only sending voice messages, but also making it possible to share the screen with the rest of the participants.Finally, GVAM has created its own platform to control flows and capacities; this uses real-time monitoring of the visitors in a destination to automatically send notifications and alerts when a certain threshold is exceeded in specific areas.
• LIQUID PHOTOCATALYSIS NANOLAYER 2 YEARS COVID FREE
  Liquid photocataylsis nanolayer is a revolutionary anti-Covid product that protects any surface for a period of two years, decontaminating the air that comes into contact with the treated surface. It reacts with sunlight or ultraviolet light and is activated by producing an oxidation process that affects the Covid-19 membrane. In this way, any surface can be protected for the following two years.Surfaces with nanolayer act by purifying the air that comes into contact with them and by eliminating pollution, improving the interior air of buildings.It can be administered on metals, glass, marble, wood, fabrics, etc. It removes biological contaminants, viruses, bacteria, fungi and pollen, as well as bad odours. It saves cleaning time and cleaning products, is non-toxic and has SGS efficacy certification.
• SMART ODOR WASTE
  Smart Odor Waste is designed and patented by Graphesol . It is an IoT device that represents the evolution of current smart devices for waste management. To the usual functions, Smart Odor Waste adds a feature for removing bad smells from containers, eliminating organic waste, reducing pollutants and bacteria. Currently, IoT devices measure the height of the waste and the temperature and emit a signal advising whether a container should be collected or not. Other features include opening the container with a citizen card, geolocation or reporting vandalism.With this new device, a fundamental function is added to tourist municipalities through eliminating complaints of bad odours from the containers, and a new business line is added to the waste management companies through the loading and maintenance of the biocidal liquid.This natural biocidal liquid is made up of natural bacteria and enzymes that remove all odour components and any organic residue, as well as nitrates and other contaminants.
• SMARTGRAPH
  A graph data analytics platform that works with real-time information and can be used by both business users and data analysts. It is characterised by:1. Big Data with graphsIntegrates and interrelates all the business information in a graph structure, which provides a new perspective for reading information and its graphical visualisation.Unique and efficient platform for understanding results and detecting incidents in processes. Reduces response times with a simple usability that facilitates the company's digital transformation.2. Real-time informationMonitor every query in seconds, ensuring speedy management to detect potential activity risks.A rules engine technology that visualises business information, analyses data, and enriches it with real-time, machine learning models.3. Artificial IntelligenceBy combining the analysis of the information with graphs, with artificial intelligence, the rate of false positives is reduced and new indicators appear for the implementation of a good verification process.It allows data scientists to use SmartGraph-specific, trained analytical models or create new models to meet business needs.4. AutomationIt designs process workflows to interact with any system and report potential issues while machine learning models evaluate information.SmartGraph allows users to decide how the models are classified, reducing operational costs, with an automated system based on artificial intelligence.
• FS LOYALTY-DISCOVERY
  This platform enables the development of loyalty ecosystems for citizens, through which they can enjoy benefits, experiences and products offered to them by businesses associated with the programme proposed by the Administration. The platform is based on the concept of a coexistence model that, on the one hand, supports traditional loyalty models and, on the other hand, creates an innovative multi-brand ecosystem.It provides: • Citizen behaviour analytics capabilities: both contextual marketing and content discovery capabilities, based on mobile device behaviour, and information in open source publications (social networks)• Module for the management and customisation of recommendations based on algorithms and models of user similarity, content similarity and collaborative filtering• Module for managing virtual currencies associated with products and events• Multichannel campaign manager• Mobile SDK compatible with Android and iOS platforms for the capture and analysis of user behaviour on their mobile device through the installation of the Administration app, or creation of the app, if it doesn't exist• Management module sending rich push notifications compatible with Android and iOS platforms• Module for retrieval of information associated with geographical coordinates. Commercial procurement, commercial categories, cadastral information and open data• Administration portal, both for the Administration to manage the businesses and for the business itself to create offers and capture targets
• SMART HERITAGE MANAGEMENT
  This solution involves digitalisation and monitoring to improve conservation management, usage, security, energy efficiency and user comfort. Moreover, it makes use of a dashboard and specific indicators that integrate the organisation's experiences and expert knowledge.Meeting specific needs is an essential part of each solution. What's more, it offers the option to generate alerts and automatic reports. The main modules that comprise the solution:• Conservation management: the key aspects that can affect the maintenance of suitable environmental and structural conditions will be taken into consideration. These include temperature, humidity, xylophages, cracks, vibrations, etc.• Energy efficiency management: resource consumption is the greatest economic expense. However, heritage has a complex relationship with efficiency, since these measures must interact with an imperative - that is, the maintenance of conditions that are adequate to prevent deterioration. Therefore, this area requires highly specialist knowledge.• Use and security management: every heritage element in use must develop a sustainable relationship with the behaviour and attitudes of the tourists, users and managers who enjoy it. This use must remain conditioned by the presence of cultural assets, which form the basis of the heritage nature of the management.An appropriate strategy for smart heritage management will improve the conservation of cultural assets and increase their durability. Moreover, the preventive nature of the actions will optimise the economic return on the investments made. The process of standardisation and implementation of automatisms that entails digital management will have a positive impact on organisational improvement and decision- making processes.
• COGITO INTELLIGENCE PLATFORM (CIP)
  A system that enables an exhaustive analysis to be performed on all kinds of texts and documents (internal and external), to search for and organise relevant information, providing useful conclusions. It makes use of artificial intelligence, basing itself on natural learning understanding (NLU) to understand and process concepts. By assigning meaning to words based on context, it increases the efficiency of analysis and automates intelligence processes, overcoming the limitations of conventional keyword-based engines. It makes use of over 500,000 sources and millions of documents - in just three clicks, clients can find the information that is most relevant for them.What is Cogito Intelligence Platform?CIP is a comprehensive smart analysis and risk management platform that helps analysts at all the phases of the intelligence cycle. It helps to find the huge volumes of content used by analysts more easily, to mitigate risk, identify critical situations and extract strategic information for analysis.What sources can CIP work with?CIP can easily work with a wide range of information sources and data formats (doc, PDF, HTML, txt, etc.), traditional sources (system folders, the internet, intranets, RSS, etc.) and connectors to obtain data from alternate sources (social networks, emails, text messages, news channels), document libraries and knowledge bases. It allows the customisation of information from any volume of unstructured content for open-source intelligence activities and operational risk management. It also manages structured information from conventional relational databases, and can be adapted to obtain and analyse information directly from the monitoring devices.
• INSUIT
  inSuit is a solution that improves web accessibility and usability in a simple manner. This is a platform that adds a layer of information to websites based on the W3C international accessibility standards, customised by experts in accessibility and usability, and a series of tools for accessible browsing (technical support). Among other awards, the inSuit platform received the Queen Letizia Prize for Accessibility Technology, and was a finalist in the international Tourism for Tomorrow Awards.inSuit:• Enables automatic compliance with many W3C recommendations regarding web accessibility• Provides access to tools in the cloud so that everybody can browse in a way that is adapted to their needs and preferences• Enables compliance with Royal Decree 1112/2018 on web accessibility, together with its inSuit 360 service.
• EUROPEAN INCLUSIVE TOURISM INSTITUTE. ACCESSIBLE TOURISM TRAINING
  As a consultancy, Equalitas Accessibility offers training services related to accessibility and accessible tourism.Face-to-face training:• Awareness workshops for the tourism sector• They develop training workshops aimed at the tourism sector with the aim of providing tourism professionals with tools to design, create and promote products and services that are accessible to everyoneTheir workshops are fundamentally practical for attendees to learn through play, solving everyday situations they encounter in their daily lives and learning examples of best practices.The content of the workshops is diverse and bespoke courses can be created.The content, practical exercises and duration of the workshops is adapted to the needs of the participants.The team of trainers consists of professionals from universal design, experts in inclusive marketing and accessible tourism. In addition, the trainers include people with disabilities.These workshops are aimed at professionals in the tourism sector:• Tourism managers• Tourism resource managers• Tourism technicians• People who assist visitors, either directly or indirectly• Tourist offices• Communication and/or promotion managers in tourism companies or destinationsOnline training: European Inclusive Tourism Institute
• WI-FI TRACKING, MOBILE TRACEABILITY, HEAT MAPS, DWELL TIME
  DILAX Wi-Fi Tracking enables detailed analysis of visitor behaviour. It also facilitates the capturing of data via the global, unique MAC ID of smartphones.The data is processed anonymously and a calculation is made of dwell time, pedestrians and return rate. The data can be displayed on heat maps or movement profiles.
• DILAX ENUMERIS: DATA VISUALISATION AND ANALYSIS SOFTWARE
  Apart from supplying and connecting data, DILAX ENUMERIS provides an innovative software solution that converts this data into knowledge. Visitor traffic: determine how many customers visit on a daily and hourly basis. This provides a reference base for all comparisons and assessments that contribute to cost- effectiveness.Energy efficiency: adjust energy consumption to the actual real- time occupancy of the area, thus reducing energy costs.Store performance: compare important KPIs per store - sales and average transactions, stay time, return rate, capture and conversion rate - and identify top and low performers. This increases performance and profitability. Area productivity: analyse the customer journey in detail - which areas are highly or less frequented. Recognise the potential of hot spots and revitalise cold spots.Staff planning: link staff planning and visitor frequency data with the conversion rate. Schedule staff proactively in relation to sales and peak hours.Expansion planning: evaluate footfall and capture rates and recognise the real potential of the desired location.Marketing efficiency: evaluate the efficiency of online and offline marketing campaigns and calculate ROI based on valid numbers. Customer service: rapidly identify wait times to react promptly, thus increasing customer satisfaction.Shopper profiles: specifically target customers – link socio- demographic data with cross-shopping behaviour across departments, stores and the entire customer journey, both online and offline.
• MY PROVINCE, YOUR DESTINATION
  "My province, your destination" is the technological proposal designed by COTESA that won the BEST ICT PROJECT prize at the INNOVADORES 2020 (2020 INNOVATORS), awards given by EL MUNDO in Castile and Leon. The platform COTESA has developed aims to contribute towards reactivating the Spanish tourism sector, particularly through supporting tourism management efforts by provincial councils in towns with fewer than 20,000 residents.A technological system created and designed to facilitate all the tourist promotion processes within a certain area, whether a town, region, region or cultural route.It consists of a mobile app with several functions, developed based on modules that can be independently activated and deactivated by each municipality, giving them more autonomy with regard to its management.It has been developed on free software, with one of the most widely used CMS tools on the market. Its large community of developers guarantees no licensing costs, good technical support for the platform and full technological independence for its customers.